Now this is a good directing decision. Getting that real emotion. Doing things people don’t expect. When I directed Feed The Rhino’s first video for Mr Red Eye the crowd around the edge of the boxing ring weren’t responding well enough so I gave them a bit of direction and at the end slapped about 4 of them in the face right before I started shooting haha. This riled them off for a second and it came out perfectly in the crowd shots.
Edit: So someone’s just messaged me having a go about the above mentioned method. As a director you know the limits of the people you are working with and the people in this video were very large guys, heavily tattooed, hardcore punk fans. Making the choices present infront of you is part of being a director. And to compare a MULTI MILLION POUND PRODUCTION to a £400 music video shoot is slightly missing my point. Apologies to anyone else who might have pictured me nazi-ing my extras. But the reality of it was a 5 minute talk with them amping them up followed by a brief short distance slap to rile them up. I would NOT naturally do this on any LARGE scale shoot using the public. The role of the director is to extract emotions for the camera. David Fincher might not SLAP his extras, but he certainly took a gamble with this. What would have happened if Rooney knocked the girl down the escalator? If the above paragraph had been ‘I told one of my actors to barge into a girl coming down an esculator’ the response from the aforementioned person would have still been ‘I don’t think David Fincher would have told his actors to risk the life of someone on an esculator’. Risks are part of creative descisions. Clearly I made the right choice because the video went down a storm and everyone left happy. I knew the limits. I know what was going on. It’s probably my fault though for not explaining my actions better, but I recognise the above situation.
Furthermore. I really do not give a shit what any one else thinks. I have made all my own decisions in my career and they have brought me to where I am. I know who are the correct influencers and mentors for my life. So please be aware that if you do drop me a message complaining, I’ll explain back why I did what I did but ultimately not care a whole bunch. What’s done is done and you extract lessons from your own beliefs and intuitions.